happyplankton is a sole-trader digital marketing agency run by Matthew Hancock, based in Invercargill, New Zealand. This policy covers the website at happyplankton.com.
We do not collect your name, email address, or any personally identifiable information unless you contact us directly. When you visit this site, Google Analytics 4 automatically collects:
This data is anonymised and aggregated. IP addresses are not stored.
To understand which pages are useful, how people find the site, and where to improve it. We do not use this data for advertising targeting, and we do not sell it.
Analytics data is processed by Google LLC under their privacy policy. Google may process data on servers outside New Zealand, including in the United States. Google Analytics 4 is configured to anonymise data before storage.
Google Analytics sets first-party cookies (_ga, _ga_*) to distinguish visitors and sessions. These cookies do not contain personally identifiable information and expire after two years. No other cookies are set by this site.
You can prevent analytics tracking at any time by:
Under the New Zealand Privacy Act 2020 you have the right to ask whether we hold personal information about you, and to request a correction if you believe it is wrong. Since we only hold anonymised analytics data that cannot be linked back to you, there is typically nothing to access or correct. If you have a question or concern, contact us and we will respond within 20 working days.
We may update this page from time to time. The date at the top of this page reflects the most recent revision. Continued use of the site after any change constitutes acceptance of the updated policy.